
General Motors (GM) is reportedly working on a new virtual assistant for its vehicles powered by advanced artificial intelligence (AI) technology. The Detroit automaker, according to Reuters, could implement ChatGPT-type technologies into its cars in coming years under an existing partnership with Microsoft.
ChatGPT, a chatbot developed by California tech startup OpenAI, drew headlines recently for its ability to craft answers to questions using AI quickly. Microsoft has invested billions in OpenAI and aims to add the feature to its entire product lineup.
News publication Semafor has reported that GM’s virtual assistant research features the same AI models as ChatGPT. An advanced virtual assistant, reports suggested, could quickly provide answers ordinarily found in vehicle owners’ manuals or help drivers with routine tasks, such as checking their schedules or opening garage doors.
A company spokesperson said customers can expect future GM vehicles to be “far more capable … when it comes to emerging technologies,” while GM Vice President Scott Miller told Reuters that ChatGPT is “going to be in everything.”
GM’s partnership with Microsoft — focused initially on self-driving technology — began in 2021.